A seasoned campaigner with over twenty-one years in leadership roles, spanning ten countries, and three continents, with rich experience running companies from a founder, director, and investor level.
In September 2013 in Singapore, Oliver founded Osborne Holdings as a marketing and events agency.
In late 2014 he launched Eyes To The Front (ETTF), which became the music and events arm. ETTF added artist management and music publishing to their activities, while Osborne Holdings continued to operate as a marketing agency.
Osborne Holdings (now rebranded as oh cool) now offers consulting services to various sectors, from Hospitality to FinTech.



We specialise in building meaningful marketing strategies for growing businesses.
We have worked with such vibrant global brands as W-Hotels, Samsung, Absolut Vodka, The Accor Group, Ultra Music Festival, TopShop, and Zalora.
We have also worked with many smaller businesses to understand their markets, and have more clarity on how to direct their marketing efforts.
From working with a broad range of sectors, we have learnt that the challenges that they face are more similar than people think.